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Independent analysis, original research and practical tools for better business decisions. Free to access, no registration.

Report for hospitality · Outlook 2027 · October 2026

Who holds the keys?

Twelve hotel AI trends for 2027: what AI may now decide for a hotel, what has been shown to work, and what to switch on next.

Riccardo Giacometti48 pages, with working pagesFree, no registration

Briefing for hospitality · September 2026

AI already shapes which hotels your guests consider. Your analytics miss most of it, and your invoices do not name what it costs.

Riccardo GiacomettiEdition 1, September 2026Free, no registration

Tool for the briefing · Practical diagnostic no. 01

How does AI describe your hotel?

The briefing shows what is changing. The diagnostic helps your team check it for your own hotel: a five-step check, with a guide and a workbook. The quick check takes about half a day.

Free, no registration. More about the diagnostic

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